Category: Social Media
How COVID-19 Changed our Online Behavior
by Anvil on February 11, 2021 · Digital MarketingSearch Engine OptimizationSEOSocial MediaBefore Friday the 13th of March, 2020, my typical day was spent meeting with clients and co-workers in-person, over lunch, at coffee and occasionally online. I’m sure yours was too. ... » Continue
How to Get Started in Influencer Marketing
by Anvil on December 10, 2020 · InfluencerSocial MediaSocial Media MarketingSocial Media StrategyInfluencer marketing has been a growing trend in 2020 as brands are looking for alternative ways to reach and engage with their customers online. Data from MuseFind shows that 92% of consumers ... » Continue
5 Steps to Create a Content Marketing Strategy to Grow Your Business
by Anvil on November 5, 2020 · Contentcontent marketingSocial MediaContent Marketing is an important task for any organization, especially for the small team of people working on the ‘content’ team. Everyone has their specialty but is your content team ... » Continue
The Facebook Ad Boycott: What You Need to Know
by Anvil on July 22, 2020 · FacebookSocial MediaSocial Media MarketingSocial Media Marketing OptimizationSocial Media StrategyWhat is the boycott? Facebook has been under fire for allowing posts that promote hate speech, threats of violence, and misinformation on its platform. While other platforms like Twitter have taken ... » Continue
Digital Marketing During the Time of COVID-19
by Anvil on April 29, 2020 · Digital Marketinglocal seoSearch Engine MarketingSocial MediaHere at Anvil we are nearing the end of our second month of social distancing and work-from-home practices due to COVID-19. We are following the guidance and orders laid out ... » Continue
Why is Social Media so Important?
by Anvil on January 7, 2020 · FacebookInstagramPinterestSocial MediaTwitterWe hear about social media constantly: who tweeted this, who instagrammed that, did you see her Story, did you pin that décor idea? It’s enough to make your head spin. ... » Continue
Why You Should Be Paying Attention To TikTok
by Anvil on October 17, 2019 · Gen ZMillennialsSocial MediaGrowing up as a digital native, I have lived the majority of my life on social media. I started a Twitter account in 2009 and have been sharing myself on ... » Continue
The Kids are Alright – Learnings from Voxburner’s Youth Marketing Strategy in New York
by Anvil on October 9, 2019 · conferencesFacebookGen ZInstagramMillennialsSocial MediaSocial Media MarketingUncategorizedIn late September, UK-Based youth-research-firm Voxburner hosted its annual YMS (Youth Marketing Strategy Summit) in New York City. The event included speakers from Crocs, Starbucks, Mini-BMW Group, Burger King, The ... » Continue
Recap: Influencer Marketing Trends
by Anvil on September 26, 2019 · InfluencerSocial MediaSocial Media MarketingThis week, we finish our recap of Anvil CEO Kent Lewis’ Influencer marketing series with SmartBrief. If you’re interested in reading the full article, or the previous parts, check them ... » Continue
Recap: Creating an Effective Influencer Marketing Program
by Anvil on September 19, 2019 · InfluencerSocial MediaSocial Media MarketingThis week, we continue our recap of Anvil CEO Kent Lewis’ three-part influencer marketing series, published by SmartBrief. If you’re interested in reading the full article, check it out here! In ... » Continue