It is no secret in the marketing world that influencer marketing has quickly become one of the most effective methods there is to raise brand awareness, brand loyalty and to ... » Continue

Want to expand your brand’s marketing footprint into social media, or refine your strategy? Having a structured game plan is always recommended. Keeping your strategy simple might be the best ... » Continue

We have all been hearing about the new Apple iOS 14 data privacy update, but some are still unsure what exactly this update means and what consumers and marketers should ... » Continue

Influencer marketing has been a growing trend in 2020 as brands are looking for alternative ways to reach and engage with their customers online. Data from MuseFind shows that 92% of consumers ... » Continue

What is the boycott? Facebook has been under fire for allowing posts that promote hate speech, threats of violence, and misinformation on its platform. While other platforms like Twitter have taken ... » Continue

Everyone knows by now that having strong social media content is crucial for your brand image and even for reaching new customers. But how can one establish a solid social ... » Continue

Social Media is the best outlet a brand has for building a direct relationship with their audience. As technology continues to grow and move faster, brands are forced to shift ... » Continue

With the decline in Facebook organic reach and some of the initial tests that we see Facebook pushing out, we must rethink the way we, as marketers, utilize the platform ... » Continue