Category: Search Engine Optimization
Prepare for Google’s Newest Ranking Signals – Core Web Vitals & Page Experience
by Rachel McMahon on November 19, 2020 · Search Engine OptimizationUncategorizedWebsite DesignAs Google continues to grow and evolve, user experience becomes increasingly important. Recently, Google announced that in May 2021, the Core Web Vitals will contribute to the page experience ranking ... » Continue
Anvil’s 2020 Digital Marketing Predictions: A Year in Review
by Kent Lewis on November 19, 2020 · Digital MarketingPay-Per-Click (PPC)Search Engine MarketingSearch Engine OptimizationSEMSocial Media MarketingStrategyWe’ve all felt the uncertainty, excitement, and terror that 2020 has brought upon us. Despite the challenges, we at Anvil continue to be optimistic about the future. Each year since ... » Continue
How to Optimize Your Audio Marketing
by Anvil on November 13, 2020 · Campaign GoalsInternet Marketing StrategySearch Engine OptimizationThe first quarter of 2021 is just around the corner and everyone in marketing is already starting their Q1 media planning. What are some ideas your team are brainstorming? As ... » Continue
Google Announces Several Updates to Search 🔍
by Anvil on October 20, 2020 · googleSearch Engine OptimizationSEOLate last week, Google announced a range of updates to search in their Search On live stream and blog. The updates that were covered during the event are focused ... » Continue
Anvil Answers Your SEO Questions
by Anvil on August 5, 2020 · Local Searchlocal seoSearch Engine OptimizationSEOWhat is SEO, really? For those of you who are unfamiliar with the general idea of SEO, it is the process by which a website can increase the quantity and ... » Continue
Anvil Employee Profile: Rachel McMahon
by Anvil on July 30, 2020 · Agency LifeCompany CultureSearch Engine OptimizationMeet Rachel! She’s our newest SEO Specialist, who brings with her a strong background in several different aspects of digital marketing. She has been working in the industry for about ... » Continue
6 Essential Tips to Fully Optimize Your Google My Business
by Rachel McMahon on July 15, 2020 · Google My BusinessLocal Searchlocal seoSearch Engine OptimizationWhat is Google My Business? Google My Business is a free platform that allows businesses to connect with customers. The goal of your listing is to let your customers know you ... » Continue
Types of Schema Markup and Why They’re Important for SEO
by Anvil on April 15, 2020 · Agency LifeSearch Engine OptimizationSEOUncategorizedWhat is Schema Markup? You’ve probably heard the term “schema markup” or “structured data” if you’ve talked with any SEO specialist, and you’ve probably scratched your head right after hearing it. ... » Continue
Anvil Employee Profile: Daniel
by Anvil on March 25, 2020 · AdvertisingAgency LifeCompany CultureDigital MarketingSearch Engine OptimizationMeet Dan. Daniel is our SEO specialist and all-around rockstar. As a professional internet hustler, Daniel has been responsible for acquiring large networks of websites, visualizing big data, and developing ... » Continue
Anvil Employee Profile: Michael Stormberg
by Anvil on March 17, 2020 · Agency LifeCompany CultureDigital MarketingSearch Engine OptimizationMeet Mike Stormberg, a.k.a. Mikes. He is an SEO Coordinator with a background in a range of areas including reporting administration and data coordination, customer service, and, of course, SEO. ... » Continue