What is the boycott? Facebook has been under fire for allowing posts that promote hate speech, threats of violence, and misinformation on its platform. While other platforms like Twitter have taken ... » Continue

A Retrospective Look at Social Media. In 2006, social media was blossoming. Facebook had been around for a couple of years... » Continue

Late last week, Facebook’s founder Mark Zuckerberg made an announcement that left every Facebook Marketer shook. The news feed was going to change again, this time to prioritize content from ... » Continue

In 2017, we noticed the growing popularity of Messaging apps, as organic reach started to dwindle, along with seeing a growing demand for quicker customer service from brands. While consumers are ... » Continue

As we have addressed in a previous post, Surprise! Another Change in Local Search Rankings, Google determines local rankings based on relevance, distance and prominence. Relevance is determined by how well ... » Continue

With the decline in Facebook organic reach and some of the initial tests that we see Facebook pushing out, we must rethink the way we, as marketers, utilize the platform ... » Continue

Trying to reach a younger audience through social media? You may want to think twice before heavily investing your budget into Facebook, as the social juggernaut is no longer number ... » Continue

Social media is not currently a ranking factor for SEO, however, there are several ways Social Media can influence and improve your rankings and visibility. Also, obviously, you want your ... » Continue

It’s no secret that Facebook wants Snapchat out of the picture and now with Facebook introducing stories to their app the two are butting heads again. Let’s talk about what ... » Continue

If there is one thing that will stand out when people talk about social media in 2016 it would be video, live video to be specific. Feeding the neighborhood goats! #AnvilLive ... » Continue